The AI phone assistant for car, commercial vehicle & caravan dealers.

Every call answered. Every appointment booked. Every lead captured. For car dealerships, service shops, truck and caravan dealers – around the clock, no hold time, no missed opportunity.

EU servers For cars, commercial vehicles & caravans DMS integration
Integrations

Direct integration with the systems your dealership already uses

SonaMotion connects seamlessly to leading DMS, CRM and appointment systems - appointments, customer data and call notes land right where your team already works.

Missing your system? We connect anything with an API, webhook or SFTP.Ask about your setup
01 · The problem

Every dealership's phone rings.
But not every call gets answered.

35%

of all calls to European dealerships, commercial vehicle and caravan businesses go unanswered.

Outside opening hours. During lunch. On Saturdays. In the morning rush. Every missed call is a lead, a service appointment or a sale - and it ends up with the competition.

Industry average 2025; figures vary by location, season & staffing.

02 · Where it leaks away

Four leaks in your revenue pipeline.

Routine calls tie up your best people - and the very calls that bring in revenue slip away.

Outside opening hours

In the evening, on weekends, on holidays - the phone rings anyway, but no one picks up.

Peak times & simultaneous calls

More callers than advisors - several phones ring at once. On hold, callers hang up after 38 seconds on average.

Advisors on the line

Service advisors and sales lose 60–90 minutes a day to phone routine - and the next lead rings into the void.

Understaffing & the same questions every time

Sick days, vacations, an unfilled seat. On top of that, opening hours, appointments, status, prices & directions make up around 70% of all calls.

03 · Introducing

SonaMotion.
Fully integrated. Utterly tireless.

SonaMotion is more than an answering machine. The AI phone assistant holds real conversations in natural language, understands what your customers need, books appointments directly in your DMS, transfers them to the right person, and sends personalized SMS or emails - fully automatically, 24/7, for car, commercial vehicle and caravan businesses alike.

Voice AIEU data protectionFor cars, commercial vehicles & caravansDMS integrationLive dashboard
04 · How a call unfolds

From the first ring to a booked appointment - in under 90 seconds.

0:00

Answer

The call is answered on the first ring - with your name, a friendly greeting, and no hold music.

0:05

Understand

SonaMotion identifies the request: service, sales, parts, fleet, admin, emergency. In natural language.

0:35

Connect

Book the appointment, transfer to the right person, send an SMS or email confirmation - or any combination of these.

1:25

Confirm & hand off

A complete call log in your DMS, tagged by category, with contact details and follow-up tasks.

Avg. call duration 1:19·Avg. response time 0.2 sec·Available every day of the year, around the clock
05 · Core capabilities

Four phases, seven capabilities.

More than just answering calls - here's what SonaMotion does, beyond any single call.

Handle calls

100% call answering with a natural human voice - even when 12 come in at once.

Book appointments

Real bookings directly in your DMS / scheduler. With capacity checks & protection against double bookings.

Intelligent transfers

Sales, service, parts, fleet, management - with a real ring and active callback, not simulated.

SMS & email

Appointment confirmation, reminder, location link, status update - with your sender name, right after the call.

Outbound & follow-ups

Automated quality-management surveys after service - manufacturer-compliant - plus active callback campaigns.

Emergency & escalation

Breakdown assistance, urgent workshop cases, complaints - detected and immediately escalated to a human.

06 · A real connection

Truly connect. Actively follow through.

A transfer only counts as a transfer if it actually goes through. With SonaMotion, the employee's phone really rings - and if no one is free, SonaMotion actively arranges a callback with the caller.

01 / 04

Request identified

The caller wants to speak with a specific person or department.

02 / 04

Polite hand-off

"I'd be glad to connect you with a team member. Is that all right for you?"

03 / 04

A real ring

The employee's phone actually rings - physically, on the handset.

04 / 04

Two possible outcomes

Employee picks up
Callback scheduled
A real connection. · Active callback. · No lead left behind.
07 · The dashboard

See what your phone assistant has accomplished.

Every call transcribed, classified and analyzed. In real time.

sonamotion.ai · Performance Overview
188
Calls today
176
Handled
35
Appointments booked
248
Minutes saved

Call categories (today)

  • General enquiries
  • Service booking
  • Admin
  • Sales
  • Parts

Call volume by hour

8h9h10h11h12h13h14h15h16h17h18h19h
08 · What you get

The SonaMotion promises.

100%
Call answering

No call rings out unanswered - not even the 13th at the same time.

0sec
Wait time

Instant pickup. No queue, no music, no "please stay on the line."

24/7
Availability

Evenings, weekends, holidays - nonstop, at no extra charge.

4hrs
Freed up daily

Won back from phone routine for your service and sales teams.

09 · A head-to-head comparison

Why not a call center, then? Or more staff?

CriterionSonaMotionIn-house receptionTraditional call center
Availability24/7/365Office hoursMon–Fri, often 8 a.m.–6 p.m.
Response time< 1 secondWhen available30 sec – 5 min
Real transfersConnects for realYesPseudo-transfer
Active callbackYes, automaticManualCallback note only
Cost per callFixed & predictableStaffing costsPer minute / per call
Knowledge of YOUR businessCompleteCompleteScript-based
DMS integrationNativeManualRare
Scales during peaksUnlimitedLimitedLimited

SonaMotion doesn't replace a human at the front desk - it just takes over the routine, so your team can work the calls that actually drive revenue.

10 · Built for this market

Not a tool from the Valley. SonaMotion is built for European car dealerships, commercial vehicle & caravan businesses.

Secure hosting

Call data is processed in European data centers. Full control over storage and deletion.

A native-sounding human voice

No robotic accent. Natural, friendly, calm - and Sona transparently identifies itself as an AI assistant at the start of every call, as required by EU law.

DMS & phone system integration

Connects to Filaks, Sherpa, AutoLine, T-Sys, Cross as well as 3CX, Mitel, NFON and other common systems - without any rewiring.

Industry vocabulary built in

Roadworthiness & emissions tests, inspections, tire changes, paintwork, warranty, defect claims, fleet service, caravan checks - SonaMotion speaks workshop, for cars, commercial vehicles and caravans.

Trust

Your data stays in Europe.

  • EU servers
  • EU hosting
  • Full data control
  • End-to-end encrypted
Known DMS & phone system integrations
FilaksSherpaAutoLineT-SysCross3CXMitelNFON
11 · Your cost calculator

What do missed calls cost your dealership or caravan business?

Calculate your potential in 60 seconds - with your own numbers.

calls/day
10300
%
5Industry average: 35%60
501,000
%
10Typical with SonaMotion: 60–75%80
days
1826
616
missed calls per month
68,880 €
lost revenue per month
+ 578,592 €
recoverable annual potential
With SonaMotion - SonaMotion recovers an average of 60–75% of previously missed calls.

Discuss your results - request a free demo

We'll run it through individually with your numbers during the demo.

All calculations are based on user-entered estimates. SonaMotion accepts no liability for the completeness or accuracy of the results.

12 · How to get started

From first contact to a productive line.

01

Book a demo

A 20-minute live demo with real numbers for your dealership or caravan business. Set a time & review your call volume.

02

Onboarding

After the demo and clarifying your call volume, around four weeks of guided onboarding follow. The focus is on actively involving your team so everyone develops a feel for the AI and builds confidence in the solution before it goes live.

03

Go live

During the onboarding call we provide the complete framework. Weekly alignment sessions are enough for fine-tuning and open questions. You don't need to train the AI yourself - we set it up optimally using your dealership or caravan business knowledge. Then go live, with a phased rollout possible.

13 · Your contacts

People who know the dealership and caravan world.

Over 40 years of combined experience in sales and automotive. They know what matters in a dealership and a caravan business.

JD

Josip Dodik

Sales

24 years of sales experience - he knows what matters in a dealership and caravan business and can pinpoint exactly which software makes sense for which customer.

IB

Ingo Biller

Customer Success

Over 20 years of automotive experience. He knows how dealerships and caravan businesses operate and, in Customer Success, makes sure SonaMotion delivers exactly where it counts.

Try it now for free - call Sona live.

Experience the AI phone assistant for yourself. No appointment needed, just call.

📞 +49 30 75935884
14 · Frequently asked questions

Everything dealerships ask before getting started.

What is SonaMotion?
SonaMotion is an AI phone assistant built specifically for car dealerships, service shops and commercial vehicle dealers. It answers inbound calls around the clock in natural language, understands the request, books appointments directly in your DMS, transfers callers to the right department, and sends automatic confirmations by SMS and email.
Does SonaMotion work with my existing phone system?
Yes. SonaMotion works with your existing phone system without any rewiring and is compatible with common systems such as 3CX, Mitel and NFON. Setup typically takes around four weeks of guided onboarding.
Which DMS platforms can SonaMotion connect to?
SonaMotion connects to common dealer management systems, including Filaks, Sherpa, AutoLine, T-Sys and Cross. Appointments are booked directly in your DMS or scheduler - with capacity checks and protection against double bookings.
Where is my call data stored?
Call data is processed in European data centers. You retain full control over storage and deletion. End-to-end encryption and strict access controls are standard.
Is SonaMotion also suitable for commercial vehicle, truck and caravan dealers?
Yes. SonaMotion suits passenger-car dealerships as well as commercial vehicle, truck and caravan dealers and their service shops. It knows the industry vocabulary - from roadworthiness and emissions tests to inspections, fleet service and caravan checks - and routes service, parts and sales enquiries to the right place.
Will SonaMotion replace my reception staff?
No. SonaMotion doesn't replace a human at the front desk - it handles routine phone work like opening hours, appointment booking, status checks and transfers. That frees your team to focus on the calls that actually drive revenue.
What does a missed call cost a dealership?
On industry average, roughly one in three calls (about 35%) goes unanswered. At around 800 calls per month and an average order value of about €380, that adds up to roughly €106,400 in lost revenue per month. SonaMotion recovers about 92% of it on average - around €97,900 per month.
How quickly can SonaMotion go live?
After a 20-minute live demo and a review of your call volume, you go through around four weeks of guided onboarding. During this time, the focus is on actively involving your team so that everyone develops a feel for the AI and builds confidence in the solution before it goes live. During the onboarding call we provide the complete framework. Weekly alignment sessions are then enough for fine-tuning and clarifying open questions. Important: you don't have to train the AI yourself. All we need from you is information about your dealership or caravan business - the knowledge you already have today. On this basis, we set up the AI optimally for your business. The assistant can then be switched live. A gradual rollout is of course also possible.
What's coming next

The 2026 roadmap.

SonaMotion keeps evolving. These five features are already in the pipeline.

Q2

WhatsApp integration

Through the channel your customers use every day.

Q3

Team tool integration

Appointments straight into Microsoft Teams and Outlook.

Q3

Sentiment detection

Real-time escalation when a caller is unhappy.

Q4

Caller-origin heatmap

See where callers come from - per location.

Q4

Expanded multilingual support

DE / EN / FR / IT / ES - automatic language detection.

Let SonaMotion take your next call.

A 20-minute call. A live test with a call to your trial line. No commitment.

hello@sona-motion.ai · sonamotion.ai